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Archive for September, 2010

Identity Personality Test – New Reports

Monday, September 27th, 2010

Identity is a self-perception personality
questionnaire that measures important individual differences
between how people prefer to behave in a workplace setting.
It was developed specifically for the world of work
and is supported by robust research proving its effectiveness
for use in many areas of business and personal development.
The questionnaire is available in English, simplified
Chinese and traditional Chinese
.

Developed to be the most comprehensive personality assessment
tool, Identity measures 36 Primary Scales – which
are specific areas of personality related to the world
of work. It is fully validated for making sensitive
selection decisions and found through scientific
research to be more predictive of leadership performance
than even ability tests or interviews
.

Identity Cover

Sample Cover Page

The PsyAsia logo can be replaced with your corporate
logo if you have your own Identity System. Also note
the PTC logo that confirms Identity is a quality
test registered with the British Psychological Society
Psychological Testing Centre
.

Narrative Report

Narrative Report

This report is written in second or third person depending
on whether you are using it as a feedback report for
the candidate or for the decision-maker. Text-based
narrative reports are the only type of report available
to untrained users. All other reports/graphics require
a certification.

Response Style Summary

Quick Look Page

This gives an indication as to the accuracy of the candidate’s
responses and shows you where you need to focus for
additional probing in an interview. For this fake candidate,
the report tells us we need to probe on every competency!
For other candidates you may see “Strong”
and/or “OK” in place of “Further Probing”.

Profile Chart

Profile Chart

This is the first page of a 2-page chart which provides
the candidate’s score for each scale in Identity. Labels
and descriptions on either side assist in accurate interpretation
of each scale score.

Pre-Interview Report

Pre-Interview Report

This is a sample page from Identity’s Pre-Interview
Report. Personality test reports should be followed
up with a good behavioral interview. This report assists
in this process by providing example questions to ask
the candidate based on their profile.

Alternative Assessment to the MBTI for Assessing Jungian Type
Learning Styles Assessment

Derived scales

Assess aspects of the person such as Jungian Type, Learning
Styles, EQ, Team Roles, Leadership Style and so on.
All of these charts come at no additional cost.

The above are just a few examples of
pages from Identity reports. Identity offers a number
of different reports: Pre-Interview, Comprehensive,
Career Focus and Candidate Feedback. Unlike other psychometric
personality tests, clients only pay once for the candidate
rather than for each report generated.

To download full sample reports, please click here

 (note, trained users have access to all of these reports
for a candidate for a single fee!)
 
 Training and Accreditation
If you already hold BPS Level B or a certification
in a substantive personality assessment, you may use
Identity by simply purchasing and reading the manual.
For those who require training, we are pleased to offer
a “new report release” special 15%
discount on our 26-27 October training in Singapore
and 29-30 November training in Hong Kong if you register
by 5 October. This discount increases to 20%
if you send 2 or more people. Use discount
codes IDMAIL15 and IDMAIL20 for the 15% and 20% discounts
respectively when registering
here
. For clients who are not interested in training
we can offer our psychologist-on-call
service
or a very limited text-only report.
 
 

Free Online Psychometric Testing System

All qualified users of Identity get a FREE online system
- so, you can set up test sessions and produce reports
whenever you want – even at night and on weekends!

Identity Pricing

If you would like a copy of our fees list,please email us.

View our multimedia Identity Sales Presentation

View our multimedia Identity Sales Presentation

Click here to view all current public training course dates

Online Psychometric Test Mini-Course: Lesson 6

Wednesday, September 22nd, 2010

In this session we will explore the following:

1. Computer-based scoring of psychometric tests
2. Hand-scoring of psychometric tests
3. Norming of test results
4. The link between scoring of tests and reliability

Converting raw scores to standardised scores and using representative norms will be covered in a later session.

Once a psychometric test has been properly administered, it needs to be scored.  Depending on the test chosen, you may have a few options. 

a. You can opt for computer-based scoring.

This would work if you had administered the test using computer software or if you had asked your candidate to complete an online test. For online tests, this option is good because it is less likely to involve scoring errors! Your candidate completes the test online and then the system immediately and automatically scores the test. There is no additional input required and hence less chance for error. This pre-supposes the publisher has used the correct scoring algorithms of course. Whilst most reputable test publishers will, we do know of one who had an error in a test battery that was not spotted until one of their distributors pointed out that his partner had done poorly on a test for which she was a subject matter expert!!

If you administer the test to your candidate using desktop software, you should be able to automatically score it in the same way as above. 

b. You can opt for hand-scoring or a bureau service or keyed input followed by computer-scoring. You are most likely to use this option if you administered the test to your candidate using hard-copy test booklets and answer sheets. 

Firstly, you’ll need to double-check the answer sheets to ensure that there are no irregularities. Ensure that it’s obvious which answer the respondent selected. Be careful with any “blobs” that may have appeared from ink or pencil smudges etc.  If a respondent has changed their mind after selecting a response and has crossed it out, ensure that you only use the most recent response in scoring. 

For hand-scoring using a scoring key, you’ll next need to align the scoring key with the answer sheet. The exact requirements will vary based on the test you are using, so ensure that you read and fully understand the instructions provided by the test publisher. 

Once you have scored the responses, double-check your scoring. You then need to record the score. The score you calculate at this point is called the RAW SCORE.  On its own, a raw score means nothing. If I tell you that you scored 54 on a numerical reasoning test or 75 on the extraversion scale of a personality assessment, you’ll need to ask me more questions before you truly understand your score. The most important question to ask would be how your score compared to others.  The comparison of your score with others is called norming

It is called norming because we compare a candidate’s score to a group of others (called the norm group) who completed the test in the past.  To undertake this comparison, you can do it by way of a simple calculation or through the use of norm tables either developed by yourself or, more usually, supplied by the test publisher.

Norm tables allow us to use a standard vocabulary for expressing a candidate’s score in relation to others who have taken the test and it is for this reason that we call your new score a standardised score.  A standardised score is simply your candidate’s raw score, compared with the norm group and expressed in terms of how the candidate scored in relation to others.  We’ll consider standardised scores in more detail in a later lesson.  You’ll see by now that your objective is to calculate the candidate’s standard score as this is the way to achieve maximum meaning.  If you opt for paper and pencil tests and hand-scoring, the process can be lengthy. So are there other options?

We have already seen above that we can simply have the candidate complete an online test. However, you may not wish to do this if there are many candidates.  This is because you will need as many computers as candidates if you are going to supervise them.  If you are using an unsupervised test, the candidate can complete on their own PC, but you may be concerned about possible cheating and so on.  This is why you may end up using paper and pencil tests (in a supervised environment).  However, there is an alternative to arduous hand-scoring if you have used paper and pencil tests. 

You can use the bureau service of your psychometric test distributor. You just need to check that the answer sheet is properly completed, clear and free from any irregularities and then send the answer sheet to the distributor by fax or scanned email.  The bureau service will then score the test for you and send you a report. 

Furthermore, you may have another option yet.  If you have access to a computer or online test system, you can probably also enter the candidate’s responses to each question into the system and have the system produce the report. This is essentially what the bureau service above does for you.  Doing it yourself should work out cheaper.  Do be careful when you transpose the responses though – accuracy is far more important than speed unless you want to invalidate the whole process!!

Self-scoring answer sheets: Some psychometric tests are supplied with self-scoring answer sheets. These are much easier to use than non-self-scoring answer sheets. In this case you usually need to open up the answer sheet by tearing off some perforated card. Inside the answer sheet, the candidate’s responses will have been duplicated via carbon or similar onto a scoring card. Usually, you add up the number of responses (often black circles) that appear inside a circle. Those outside of a circle represent incorrect answers so don’t get counted. Once you’ve added up correct responses, you have your raw score.  Slightly different procedures obviously apply for personality assessments and fewer personality assessments provide self-scoring answer sheets due to their scoring complexity.  When using self-scoring answer sheets you need to be especially careful to ensure that the candidate presses hard on the answer sheet when completing the test. If they are light-handed their responses may not come through onto the scoring card!

Finally, let’s consider the link between psychometric test scoring and reliability/validity.  As you know, the test administrator can have a huge impact upon psychometric test reliability throughout the whole process. At the scoring stage you can affect reliability simply by scoring incorrectly. This might happen because you miss the fact that a candidate crossed out their answer and changed their mind. It may also happen because you try to score fast and just don’t add up correctly.  Perhaps you use the scoring key incorrectly or perhaps the scoring is so arduous (often the case for personality assessments) that you simply get lost in the scoring or incorrectly use your calculator! 

Ensure therefore that you fully understand how to score the test, use the scoring key as per the publisher’s instructions, score slowly and double check or have someone else double check your scoring. If possible, use computer based scoring or self-scoring answer sheets. Incorrect scoring reduces reliability and of course that means that a valid test can become invalid and a waste of time or money!

Interested in learning more about psychometric testing for HRM? Keep reading – your next free session is not far away! To ensure you don’t miss a single instalment, we suggest you follow-us on twitter as each new post will be announced there. You may also like to join our face-to-face psychometric training courses in Singapore or Hong Kong – these range from simple introductory courses through to Certification Courses such as the BPS Level A and BPS Level B Certificates of Competence in Occupational Testing. Not in Singapore or Hong Kong? No problem – we also offer both recorded and live online training in psychometrics! For full details please see here or email us.

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Human Resource Management Course in Singapore in October – Last Call! #HRM

Thursday, September 9th, 2010

Greetings from PsyAsia International,

We just wanted to remind you about our HRM course in Singapore which runs from 1-4 November.

This course only runs once per year on a public basis, so right now is the time to register.  If you are still interested in this course, please kindly register soon as we take a maximum of 12 people and the course is beginning to fill.  The course will run from 9.30am to 5.30pm each day and will be held at the Conrad Centennial Hotel. Full international buffet lunch and all day refreshments will be provided complimentary each day!

Don’t forget, the course is run by a University Lecturer in HRM.  Dr. Tyler used to teach MSc and MBA HRM for the UK University of Leicester and for the Hong Kong Polytechnic University. He is  a published author and an award-winning registered organisational psychologist. He will make his teaching very practical and you will surely enjoy his course and style!

To register, kindly do so at http://www.psyasia.com/register. The fee is SG$2500 for the complete 4-day course. If you can only attend some days of the course, please let us know.

Full course details and syllabus can be found at: http://www.psyasia.com/human_resource_management_training_course.php

Easy way to understand psychometric test validity

Monday, September 6th, 2010

Yesterday I was watching a program from the UK which fights for consumer rights. A segment of the program was reporting on a sofa that was not fit for purpose and this led my mind back to psychometrics.  We’re always looking for easy ways to define some of the more technical aspects of psychometrics and this was a good example!

The sofa looked absolutely fine. In fact, it was beautiful leather and looked very expensive.  To relate this back to psychometric testing we could say it had FACE VALIDITY. The sofa looked as if it would do the job it is supposed to do (on the face of it).  Likewise, a test, be it personality or aptitude, which looks like it will do the job it is supposed to do is said to have face validity.  We assess face validity simply by looking at the test. However, face validity is not very important in the grand scheme of things! It’s important for candidate buy-in of course. If you are given a test as part of a selection process and that test doesn’t seem relevant to the job you won’t be happy with the process and may not take it or the company too seriously!!

The sofa, despite looking great, had some major problems.  The first time its owner sat on it, it fell apart. There were lots of flaws in the design and so on. Likewise, some of us may have experienced similar examples with second-hand cars. They may look excellent on the face of it, but then they break down on the way home!  In other words, the sofa or the car are not FIT FOR PURPOSE. This is a major problem.  You use psychometric tests to help discriminate between candidates and to help you select the best. If there is something fundamentally wrong with the design of the test that causes any problems, then the test will not be fit for purpose. It will not be valid, even if it has face validity.

It’s for this reason that it’s not a good idea to ask a test supplier for a free trial to “validate the test” as some of our clients ask! Often this is similar to a second-hand car buyer looking at the paintwork on the car and ignoring the mechanics because they know little about them.

If you are interested in learning how to evaluate the “mechanics” of the many psychometric tests out there and knowing how to choose good from bad based on critical information, please consider attending either our face-to-face psychometric training courses in Singapore and Hong Kong or joining our live online or distance learning in psychometrics. Full details here: http://www.psyasia.com/psychometric_training.php

 
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